Principles of Marketing
Session
Dynamic Session
Class Number
44239
Career
Credit
Units
3 units
Grading
Graded
Description
Presents principles, methods, and problems involved in marketing to consumers and organizational buyers. Discusses problems and policies connected with distribution and sale of products, pricing, promotion, and buyer motivation. Examines variations of marketing research, legal, social, ethical, e-commerce, and international considerations in marketing. Lecture 3 hours per week.
Class Attributes
Delivered by Central Virginia
Notes
Students should log into this Canvas course on the first day of classes. E-mail instructor at WallingK@centralvirginia.edu using your VCCS e-mail account with questions. Proctored testing required.
Class Actions
Class Details
Instructor(s)
Kayla Walling
Meets
TBA
Dates
08/19/2019 - 12/17/2019
Room
TBA
Instruction Mode
Online w/E-Rate
Campus
CVCC Campus & Locations
Location
Virtual
Components
Lecture Required
Class Availability
Status
Closed
Seats Taken
20
Seats Open
0
Class Capacity
20
Wait List Total
0
Wait List Capacity
0